Love & Roses Dresses: Ownership, Sizing, and Where to Buy

If you’ve spotted those floral dresses on Next and wondered who makes them, you’re not alone — Love & Roses has built a loyal following with its occasionwear and romantic prints, but the brand’s backstory and sizing can be confusing. This guide covers who owns Love & Roses, where to buy it, and what to expect when you order.

Brand founded: 2021 ·
Parent company: Lipsy (a division of Next plc) ·
Primary retail partners: Next, Zalando, Vinted ·
Official website: loverosesuk.com ·
Average dress price: £45–£75

The table below summarizes the key facts about Love & Roses.

Who Owns Love & Roses Clothing?

Love & Roses is not an independent brand. It is owned by Lipsy, the British womenswear label that was acquired by Next plc in 2018 Next Direct – Love & Roses brand page. Lipsy launched Love & Roses in 2021 as a sub‑brand targeting a slightly older customer looking for occasionwear and romantic florals Next US – Love & Roses brand page.

Relationship between Love & Roses and Lipsy

• Love & Roses operates under the Lipsy umbrella, sharing the same design and supply chain teams Next Direct – Love & Roses brand page.
• While Lipsy focuses on younger partywear, Love & Roses leans into florals, scallops, and confident colours for women in their 30s and 40s.

Connection to Next plc

• Next plc acquired Lipsy in 2018 for an undisclosed sum, folding it into its portfolio of own‑label brands Next Direct – Love & Roses brand page.
• Love & Roses dresses appear primarily on Next’s platforms, but the brand also sells through its own website and Zalando.

Bottom line: Love & Roses is a sub‑brand of Lipsy, which is owned by Next plc. Shoppers who expect a standalone label will be surprised, but the backing of a major retailer means consistent quality and returns through Next stores.

The implication: Love & Roses shoppers benefit from Next’s infrastructure but may miss a boutique brand identity.

Where Is the Brand Love & Roses From?

Love & Roses originates from the UK because its parent company Lipsy was founded in London in 2002 Next Direct – Love & Roses brand page. Next plc, also UK‑based, acquired Lipsy in 2018 and now operates the brand from its head office in Leicester.

Headquarters and origin of Lipsy

• Lipsy was founded in London in 2002 by Gok Wan and a partner, later acquired by Next Next Direct – Love & Roses brand page.
• Love & Roses dresses are designed in the UK and manufactured in the same supply chain used by Lipsy.

What this means: the brand’s British roots guarantee EU‑style sizing and familiarity for UK shoppers, but international customers may need to check size conversions carefully.

Is Love & Roses Only Available at Next?

No, but Next is the primary retail partner. Love & Roses dresses are sold through Next stores and Next websites (including Next.ie for Ireland) Next US – Love & Roses brand page. You can also buy directly from the brand’s own website loverosesuk.com Love & Roses UK official website, and from Zalando Germany. Vinted also carries pre‑owned Love & Roses dresses.

Retail partners: Next, Zalando, Vinted

• Next (UK and US websites) – full collection, free returns to Next stores Next US – Love & Roses brand page.
• Zalando – limited selection, mainly for the German and Austrian markets.
• Vinted – resale marketplace, useful for discontinued styles.

Official website loverosesuk.com

• The brand’s own site offers the full range plus exclusive styles not available at Next Love & Roses UK official website.
• Delivery from the UK, with returns to the brand’s warehouse.

The pattern: each channel offers different delivery and return options, so choose based on your location and convenience.

What Is the Sizing Like for Love & Roses Dresses?

Most Love & Roses dresses are described as true to size by the brand Love & Roses UK official website. According to the official website, their clothes are designed to be flattering across sizes while fitting true to size, and they recommend sizing up if you are between sizes. Customer reviews on Next and Vinted generally confirm this, though some users suggest sizing up for a looser fit on knit tops.

Are Love & Roses tops true to size?

• Knit tops sized according to the brand’s standard size chart – if between sizes, go up one Love & Roses UK official website.
• Dresses with stretch fabrics (e.g., jersey) tend to be more forgiving.
• Scallop‑edge tops may run slightly snug due to the decorative trim.

Where Can I Find Love & Roses Dresses for Weddings or Special Occasions?

Love & Roses dresses are marketed as occasionwear staples Next US – Love & Roses brand page. The brand’s collection includes floral prints, scallop hem dresses, and bright colours that work well for weddings, garden parties, and evening events.

Occasionwear styles

• Floral midi dresses – popular for wedding guests, with puffed sleeves and v‑necklines.
• Scallop lace tops – often paired with trousers or skirts for semi‑formal events.
• Brightly coloured shift dresses – suitable for parties and celebrations.

Color‑confident and romantic florals

• The brand uses signature prints that include roses, daisies, and abstract florals Next Direct – Love & Roses brand page.
• Colour palette ranges from blush pink and sage green to bold fuchsia and cobalt blue.
• Examples include the Multi Scallop Knitted Top and occasion dresses listed on Vinted.

The pattern: Love & Roses fills a gap for women who want something more elevated than high‑street fast fashion but less formal than luxury occasionwear. For wedding guests, the brand’s dresses offer a happy medium.

For UK shoppers looking for occasionwear without the high‑end price tag, Love & Roses dresses offer a reliable option. But the key takeaway is that this is a sub‑brand of Lipsy owned by Next plc – not an independent label. The implication for the customer: you can trust the consistent sizing and return policies of Next, but don’t expect the boutique experience of a standalone brand. For shoppers in Ireland or other markets, buying from Next.ie or the official website is straightforward, but returns to Next stores are only possible for purchases made through Next.

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